Results Canadians Have Been Waiting For

Mon May 2 19:51:55 2011 EST (-0500 GMT)

Here are the results you’ve been waiting for: the results of RimCount.com tracking of the Roll Up The Win Campaign from a large Canadian Coffee and Donut chain.

RimCount.com collected tweets with the hastag #rolluptherim and extracted ratios and recorded them.

The site really took off when it started tweeting back with the Twitter account twitter.com/rimcountdotcom . The site automated the awarding and notification of “badges” for different items like drinking more than one “rim” a day, or tweeting about it more than once a day. Of course the best and worst record holders were notified. I was also contacted by the author of the Facebook App “My Rollups” apps.facebook.com/myrollups to compare notes – looks like Facebook users are a little luckier.

Here they are, as unscientifically tracked on Twitter, in 2011 there were:

  • 21552 rims
  • 4181 wins
  • 17439 losses
  • 13007 tweets
  • 5853 Total tweet’ers

Here’s a Wordle of the top 150 words tweeted with the hastag #rolluptherim (without that tag)

Here’s looking forward to next year!

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